2012 PROFILE SUMMARY
YEAR FOUNDED: 2011
VENUE: Naples International Pavilion, Naples, Florida
DATES: March 23-26, 2012 • Preview March 22
EVENT FOCUS: 40+ international galleries exhibiting all forms of contemporary art
PROGRAM AT A GLANCE: Preview Event • Tours, Lectures and Symposiums • Partnership Program • Artist Installations • Curatorial Exhibition Program
PRICING: $50 psf Includes: 10' (3.05m) high hardwall dividers as per fair regulations and standard allocations include perimeter & interior walls, exhibitor sign, table and two chairs, and drayage.
CONTACT: Lee Ann Lester • +1 239 949 5411 • llester@ifae.com
FAIR WEBSITE: www.artfairnaples.com
2011 RESULTS SUMMARY
ATTENDANCE: 11,000 total • 1,100 attended the preview
KEY EXHIBITORS: Harmon Meek Gallery, Contessa, Habatat, Mark Helliar 20th Century Designs, Martin duLouve, Up Art & Design
SALES: An estimated 50-60% of exhibitors had a profitable fair.
MARKETING: Impressions: print 2,020,000 online 1,160,000 tv/radio 590,000
PRESS COVERAGE: 9 regional • 4 national • 4 international • 35 online
COMMUNITY/CULTURAL PARTNERS: 20+ museum groups, financial institutions, jewish foundations, cultural councils, country clubs, resorts
MEDIA PARTNERS: 22+ arts & lifestyle publications • 20+ online arts & lifestyle sites
EXHIBITOR COMMENTS:
Ferdinand Hampson, Habatat Galleries - "We found an especially receptive audience in Naples. We were quite pleased with sales for an inaugural fair."
Mark Helliar, Mark Helliar 20th Century Designs - "My specialty of period, Murano glass found collectors in Naples. I will certainly return next year."
Steve Hartman, Contessa – "We were pleased to sell a major sculpture to a midwestern museum."
