
October, 28 2009
MIA in South Beach
Published: October, 28 2009
The new Miami International Art Fair (MIA) will be held at the Miami Beach Convention Center January 6 – 10, 2010. “January will once again live up to the city’s motto: ‘Miami: Where Worlds Meet,’” Lee Ann Lester said. “We are delighted to be back in Miami during a time when international travel is at its peak and the city is filled with its seasonal and year round residents. North, south, east and west: MIA will bring the art world to Miami Beach in a totally new setting - poised for the 21st century.” One of MIA’s goals is to create a place where the international art world can interface with the local community. The Miami International Art Fair is going to present collectors and art lovers with a unique experience this January. MIA’s new design is the result of an international team of urban architects working to create a completely new fair design concept—one that is modeled after European cities, such as Barcelona’s famous street, Las Ramblas. Grand promenades filled with monumental sculptures lead to pavilions featuring art from global communities alongside Miami’s renowned art districts. Art lounge areas sponsored by local design outlets provide each pavilion with intimate settings where dialogue between collectors, artists and dealers is fostered. “As many international fairs become super-sized, visitors’ satisfaction diminishes,” David Lester said. “The new fair concept we have designed allows collectors to savor their experience in a less hectic environment, as well as create a space where our exhibitors can interact with new clients.” Visitors to the new Miami International Art Fair can expect to see to 4 pavilion areas at the Convention Center.
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